With the rise of e-commerce services across the country, Bangladesh is slowly moving towards a digital revolution. According to the Bangladesh Telecommunication Regulatory Commission (BTRC), the number of internet users in Bangladesh has exceeded 93 million as of 2019.
Most industries are slowly adapting to the digital ecosystem. Consumer-facing brands have employed a variety of methods to increase the online visibility of their products. However, one industry that has lagged significantly in terms of digitization is tourism. Tourism contributes about 3.02% to the GDP per annum. Efforts to build tourism infrastructure in Bangladesh remain insufficient considering the revenue generated by the sector.
Go Zayaan We have been working hard to transfer the tourism scene in Bangladesh to online to bring convenience to travelers. However, the process is not easy. But GoZayaan has been able to maintain a steady growth in users over the years. Today’s discussion revolves around how GoZayaan seamlessly integrates travel and technology to create the perfect booking experience.
Pervasive problems in tourism in Bangladesh
Only 5% of tourist attractions in Bangladesh have online visibility. This creates many problems for the modern traveler. With significantly fewer options, any element of booking travel offline becomes more complicated. As a result, informed decisions about flight specifications or hotel choices cannot be easily made. Furthermore, travelers are often promised to do one thing, only to arrive at their destination to discover another. In these cases, fraudulent activity is also commonplace.
Booking international flights, hotels or tours offline can be even more hassle. Specifically, the lack of variety is holding back the growth of the tourism industry and the mindset of travelers. Package tours often put people’s vacations in a box, and travelers end up paying for activities they don’t want. There is also no prior solution for browsing international hotels and booking in local currency.
Offline payments are an added headache as the world moves towards a cashless future. When it comes to large transactions, many people prefer to pay with cards or mobile financing options. All these make travel in and out of Bangladesh quite inconvenient.
Innovation by GoZayaan
GoZayaan wants to be a one stop solution for all travel needs. To support the dream of allowing everyone to enjoy travel, the company has built an ecosystem of travel services and continues to surprise users with new technology-led innovations.
Among GoZayaan’s many value-added services, the most popular are 0% EMI service and travel loans. The financial burden of international travel can be considerable, and paying for it all at once is stressful for many people. To solve this problem, GoZayaan has introduced 0% EMI and travel loans. 0% EMI allows travelers to book their flight, hotel or tour and pay for it within the appropriate time period. However, this requires a credit card. For those without access to credit cards, online travel loans have been introduced.
GoZayaan becomes the first online travel platform in Bangladesh with a massive inventory of nearly 700,000 hotels. This allows Bangladeshi travelers to book international hotels from the national platform and pay in local currency. This also eliminates the need to have an international credit card to book through a foreign platform or carry extra foreign currency.
What’s next for GoZayaan?
Convenience is key when introducing a new system to customers. It’s clear that the country is still in the learning phase of digital tourism as only 5% of Bangladesh’s tourism industry operates online. GoZayaan makes the process easier for travelers with a modern and user-friendly design. To make the platform more accessible, GoZayaan application be introduced. Instead of searching for websites, the app gives users access to a limitless world of travel with just one tap on their smartphone.
Since its inception, GoZayaan has focused on providing maximum convenience to consumers and inspiring travelers to go unlimited. Whether it’s financial assistance through EMI options, or facilitation through services like travel insurance, Go Zayaan It has built its reputation as a company that truly cares about travelers. The company already has operations in Pakistan and Bangladesh and will be a strong contender in the tourism industry not only in Bangladesh but also overseas.
Disclaimer: This is a sponsored post
